How does budweiser distribute

Locally and Family Owned Since Budweiser Distributing Company is the leading distributor of high quality beverages in West Texas. Budweiser Distributing Company BDC is a three-generation, family-owned, wholesale beer distributor that has been making friends and delivering Anheuser-Busch products to the Texas Panhandle for over half a century. Today, BDC is located in Amarillo and has grown to a fleet of 30 delivery trucks and proudly has employees. Through growth, innovation, and some new friends along the way, BDC now distributes over brands and close to SKUs of beer, tea, water, and energy drinks, to 26 counties in the Texas Panhandle and 2 counties in Oklahoma.

A lot has changed in our business in 50 years. However, one thing that has not changed at BDC, is that we still stand behind and honor the core values that got us where we are today.

And the more locations your beer is sold, your brewery has a better chance building a customer-base nationwide. Distributors are still a business and will need to take a cut of your own profits to make a profit themselves.

Due to this, your earnings potentials lessen by utilizing a distributor compared if you self-distributed your own beer. Once your beer is sold to a distributor, they have complete control of where and how your beer is sold in the agreed upon region. Many distributors handle hundreds if not thousands of brands. If your brands are not their highest sellers, they may not give your brands a fair chance to sell.

Of course, an increased profit margin sounds great, but there are some drawbacks to choosing to distribute yourself. Startup costs are higher when choosing to do things on your own. You are paying upfront for the labor of delivery, equipment and warehouse space. Breweries may be limited to the local market only, in order to keep the profit margin high.

Another factor for breweries is acquiring shelf and tap space which can be tough in this competitive market. Distributors typically have contracts to secure a certain amount of space, which can be a problem when trying to get your beer some shelf space.

There is an increased profit margin with self-distribution, but are you looking to distribute out-of-state in the long run? Whether your brewery self-distributes or utilizes distributors, Orchestrated helps optimize your brewery's logistics. The Orchestrated Mobile Sales App enables your independent sales representatives to focus more on selling your beer and less on manual work. Independent beer distributors do more than buy, store, sell and deliver beer. They also are small business owners, civic leaders, parents and philanthropists who are active in their communities.

Beer distributors play a vital role in working to keep the communities where they live and work safe by sponsoring a wide array of programs to promote responsible consumption, combat drunk driving and reducee underage drinking. Beer distributors also value their role in the state-based system of alcohol regulation that works to keep communities and citizens safe while encouraging healthy competition and a robust marketplace. Distributors are regulated by the states and provide a tremendous variety of beer brands and styles to licensed retailers at a great value while protecting the public.

The three-tier system is made up of brewers and importers, distributors and retailers. Beer distributors source beer from a wide variety of importers and manufacturers.

By working with numerous brewers, distributors provide a vehicle to market for the largest multinational beer brands to start-up craft brewers. Because of this system, you can order a California craft beer off a menu in Illinois; enjoy a Vermont brew in a Tennessee restaurant; and see a tap handle from Pennsylvania in a Texas bar. The three-tier system provides the infrastructure, capital and personnel small brewers need to reach a wide network of retailers.

Distributor personnel include not only employees that handle warehousing, transporting and delivering all types of beer to local retailers, but also sales and merchandising professionals who help promote each label of beer they sell.

Distributors deliver customized inventory based on the requirements of each individual retailer in their local market. Because independent beer distributors help get new brands to market, consumers benefit by having the choice between the largest international brands and the smallest local brews all on the same store shelf, restaurant list and bar tap.